المدن قراءة ٣ دقائق ١٦ يوليو ٢٠٢٦

Direction is the obvious part and the easy part. The harder work is typographic: Arabic needs more leading, no letter-spacing tricks, and headlines that cannot rely on tight Latin display metrics.

Numbers complicate it further. Prices and countdowns run left to right inside right-to-left sentences, which means every figure needs isolating or the digits reorder unpredictably.

A literal translation produces text that is technically correct and reads like nobody wrote it.

And copy has to be rewritten rather than converted. A headline built on an English cadence needs a new Arabic idea, not a substituted phrase — which is slower, and the only way it reads as native.

العربية الإنجليزية من اليمين إلى اليسار الطباعة منتج بلغتين التوطين

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